# Product Marketing Manager, API at Perplexity

> Closed role observed by RunReq as of 2026-10-23T04:12:57.954328+00:00.

## Role details

- Company: [Perplexity](http://runreq.com/company/perplexity/index.md)
- Location: San Francisco
- Team: Marketing & Communications
- Compensation: $220K–$290K /YR
- First observed: 2026-07-19T21:57:59.646255+00:00
- Days open: 92
- Employer posting: [View the authoritative posting](https://jobs.ashbyhq.com/perplexity/dd9c7675-1369-4320-afdb-c8caef22ce3a)

## Shortened description

### Key responsibilities

- Define the API market position, including target users, alternatives, benefits, demos, reference apps, and use cases.
- Drive API adoption by improving signups, first successful API calls, activation, weekly active developers, and revenue.
- Plan and run campaigns across owned, paid, social, email, events, hackathons, and partner ecosystems, and report funnel results.
- Plan product launches, prepare customer facing teams, provide competitive information, and test pricing, packaging, and positioning.

### Qualifications needed

- You have at least 7 years of product marketing experience and have led product launches.
- You have marketed to developers or technical buyers for an API, SDK, platform, or infrastructure product.
- You can read API documentation, run sample code, and discuss model choice, retrieval quality, latency, and cost with engineers and product managers.
- You can turn complex technical ideas into clear, specific narratives and manage campaigns from planning through results tracking.

## Hiring context

- Open roles on this team: 14
- Newly observed on this team in 30 days: 2
- Company median days open: 71

## Interpretation

- RunReq records observed job postings; it does not show applicant volume or completed hires.
- The linked employer posting is authoritative for the full description and application process.
- Human-readable job page: http://runreq.com/jobs/c898b982-2e14-8776-bb09-4b362c45e974
- Site-wide agent directory: http://runreq.com/llms.txt